Graphic Design: What's Going On In This Design?

 

Came from WIRED magazine of July 2010 on the back cover

The advertisement is a Mercedes Benz that is their new model for sale



-As a team, discuss each of the advertisements selected. Record both team members observations for the advertisement you've selected. Analyze the add using the following Message Analysis considerations:
   
      Message Content- My add is over a new model for Mercedes-Benz that came out and the information tells us the speed and what the car is. It has precise information.

      Size and Shape - My car add is a very good size picture of the new car it is centered in the page so your eyes captures it.

      Readability - The readability on my add is okay, the font is a little small and maybe excess info. It does state some pretty cool facts about the car.

      Needs the Audience - This does appeal the audience and it attracts the male audience, probably the wealthy part because it is a very new and nice Mercedes car.

      Use of Proven Principles and Elements - The add of the car shows the form of the car and the texture by using light in its photo. The page has balance with just enough writing and a good picture. The add takes up a good amount of space with not a lot of open.

1. What are trends? Why is it important to identify them prior to graphic design?
    - A trend is fashion or items that are popular at the moment in the world or a community, its important to identify them before your graphic design because you want to sell something that is popular at the time, not something popular a while ago.

2. How does human nature play a role in how a product is marketed to a specific demographic group?
    - Its important to advertise your product in the right place or add because the car is in a more men towards magazine and guys are generally more into cars than women. It wouldn't be smart to put women's clothing in a men's magazine.

3. How is a potential audience identified?
    - An audience is identified by their characteristics such as their age, income, job and fashion trends.

4. What must you discover about the target audience prior to graphic design?
    - You need to discover what your audience is into and what they like. You need to find out what they are willing to pay for a certain item.